United Hatzalah

For a mock fundraising campaign for United Hatzalah, designed as part of a school project, I focused on the unifying power of saving lives. The design features imagery of Arab and Jewish volunteers, along with individuals from various sects of Judaism, symbolizing how United Hatzalah brings people together for a shared purpose. Using the organization’s signature orange as the only color on an otherwise monochrome layout, the design highlights hope and unity. The challenge was to convey a complex and meaningful idea with simple, impactful imagery, creating a campaign that reminds us all that in moments of crisis, saving lives is what truly matters.