For this advertisement for Maryland Home Management, a new home care subscription service, the challenge was twofold: establishing strong brand recognition while clearly communicating the unique offering. Since the concept could easily be mistaken for real estate, the design needed to instantly convey home maintenance rather than home sales. Using a clean, bold, and professional aesthetic, I incorporated strong typography, strategic color accents, and intuitive iconography to reinforce the company’s services. The result is an impactful, polished ad that ensures clarity and brand trust at a glance.
